Editorial links that carry real authority

NeoBacklinks builds contextual backlinks inside relevant industry publications. We place your brand where editors already publish useful content, so each link arrives with the trust of the page around it.

We work with digital brands, news portals and content projects in Portuguese and English. Before any placement, we review the domain's authority, check the thematic fit of the page, and confirm the article meets journalistic standards.

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Editor reviewing article notes on a desk with a laptop and printed pages

Every placement starts with a manual review of the publication and the context around your link.

How the process works

We start with a clear look at your current profile and then move step by step toward placements that hold value for your readers and for your rankings.

1. Link profile audit

We review your existing backlinks, identify weak spots and risky domains, and map where your authority stands today. This gives us a baseline to measure against.

2. Editorial opportunity research

We search for sector-specific publications that accept sponsored articles and match your topic area. Each domain is checked for real traffic, editorial standards, and relevance.

3. Content production

Our journalists write the article with your audience in mind, not just the link. The piece is reviewed by the publication's editors and placed naturally within their content flow.

4. Placement and integration

Once approved, the article goes live with a contextual link that fits the surrounding text. We confirm the URL, check that the page is indexed, and keep a record of the placement.

5. Monthly reporting

You receive a summary of acquired links, referring domains, and reference metrics. We track how the profile evolves and adjust the strategy for the following month.

Ready to start with a clean backlink profile?

We begin every engagement with a full audit of your current links. That gives us a concrete baseline and shows which pages already carry authority worth preserving.

From there we map the editorial opportunities that fit your sector, so the first placements arrive with context, not just volume.

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Trusted by editorial teams that value quality

We work with digital brands and content projects that need more than a link. They need placements that hold up under scrutiny and bring readers who actually engage.

Here is what a few of them say about working with us on authority building and organic positioning.

“The articles were placed in publications we had been trying to reach for months. The writing was clean, the context was right, and the referral traffic was noticeable from the first week.”

Mariana Costa Head of Content, Portal de Notícias

“What convinced me was the audit. They showed us which domains were dragging us down and which ones were worth pursuing. The monthly follow-up made the whole process transparent.”

Rui Almeida Founder, Agência Digital

“We publish in Portuguese and English, and the team handled both languages with the same care. The links are contextual, the domains are relevant, and the results are consistent.”

Helena Duarte Marketing Manager, E-commerce Brand
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Common questions about editorial link building

Here are the answers we give most often when a client is weighing whether to start an editorial placement program. If your situation is different, write to us and we will respond within one working day.

How do you decide which domains are worth pursuing?

We look at three things before we pitch a publication: the domain's authority, the topical fit with your content, and whether the site actually gets traffic from search. A high-authority domain that covers finance when you sell garden tools is not a good match. We also check that the publication has a real editorial process, because a link placed on a page nobody reads will not move your rankings.

What does the sponsored article look like once it is published?

The piece is written by a journalist who works in the same sector as your brand. It is integrated into the publication's regular flow, so it reads like their own content rather than an ad. You will see the final draft before it goes live, and the link is placed contextually inside the body of the article, not in a footer or a sidebar.

How long before we see movement in organic positions?

Most clients notice a shift in the second or third month after the first placements go live. Search engines need time to crawl the new pages and reassess your profile. We send a monthly report with the reference metrics we agreed on at the start, so you can track progress without guessing.

Do you work with sites that have had a penalty or a manual action?

Yes. The first step is a full audit of your backlink profile to identify what caused the problem. We then build a recovery plan that includes disavowing toxic links and replacing them with editorial placements from relevant domains. It takes longer than a clean start, but the results hold.

Still unsure whether your project is a good fit for this type of work? Send us your domain and we will give you an honest assessment.